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Overconsumption

September 2025

Overconsumption

Photography: Liam Šandera @liam.sandera
Styling: Liam Šandera & Sophie Hedinger @liam.sandera @_sophie_hed_
Models: Leo Kost @leooo_kost, Annina Rauhoff @chopfleer, Victor Lamster @zh.victor._.l, Milo Heuberger @milo.h_26, Malina Tius @malinaanastasiaaa, Ylva Robert @yylva123, Elina Mercier @elina.jolina
Photography Assistance: Mira Staffiero & Sophie Hedinger @mirastaffiero @_sophie_hed_

DESCRIPTION

The culture of more, more and more is a symptom of a world where constant stimulation has replaced genuine connection and where desire is manufactured synthetically faster than we can even name it. Overconsumption is a coping mechanism in an world full of burnouts, ecological collapse, and endless comparison.

I wanted to show how our generation drifts between craving and overwhelm, numbed by the very things we’re told will make us feel alive. Like clothes and accessories. We buy to deafen the silence, to calm the anxiety, to signal who we are before we even know ourselves. Objects become distractions. They promise comfort, but often just add weight.

This editorial was born from the idea of turning that chaos into something visible: unpacking the emotional clutter behind the physical clutter. It’s about exposing the glossy illusion and finding honesty underneath it. By exaggerating the aesthetics of excess, I wanted to reclaim them, to make space for reflection rather than impulse. A reminder that in a world telling us to consume endlessly, slowing down can be the most radical act.

LIAM ŠANDERA

Overconsumption

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